The Story of CustomBold

Welcome to CustomBold — Home of the Best Hawaiian Shirts in the USA

We’re Harald and Erik, two friends from Detroit with a shared love for bold design and great vibes. We started CustomBold with one mission: to make Hawaiian shirts that are as unique, comfortable, and high-quality as the people who wear them.

Nothing we found out there felt quite right—so we created our own.


(Our Newest Drop Limited Edition Collection For US Heroes) 

At CustomBold, every shirt is designed with purpose and designed right here in the USA.

We source the best material in over the world from Europe, China, Viet Nam...

And because boldness means being yourself, we make it easy to customize. Add your company logo, inside joke, or favorite design—your shirt, your story.

Thanks for being here. With CustomBold, you're not just wearing a Hawaiian shirt. You're standing out—comfortably.

– Harald & Erik
Co-Founders, CustomBold